Need a safe ride? You’ve got options

New impaired driving awareness campaign to kick off November Traffic Safety Spotlight

When you go for a night out, you’re faced with many choices: what to wear, what snacks to bring, whether you should arrive on time or show up fashionably late.

And when it’s time to find a safe ride home, you’ve got options.

That’s the focus of SGI’s latest impaired driving awareness campaign and the November Traffic Safety Spotlight. The 30-second campaign video features two friends heading to a house party.

Before they walk in, they stop and visualize how they can get home at the end of the night.

“SGI’s latest campaign shows what can happen when people make good choices, and it’s a message that should resonate with the public,” said Minister Responsible for SGI Dustin Duncan. “Every single impaired driving collision is preventable. In recent years, fewer people are choosing to drive impaired and that’s resulted in fewer collisions – and fewer people being injured or losing their lives. Let’s keep building on that.”

It doesn’t matter where you live or what time of day it is, there is always a safe option. Keep the good times rolling and make a plan for a safe ride. If you find yourself in a situation where you didn’t organize a ride beforehand, know that you have options to get home safe.

How you do it is up to you: take a taxi or ridesharing service, hop on a bus, call a friend or loved one, or get a ride with a sober designated driver.