What is diversity data and how to collect it

Diversity data provides a snapshot of the different backgrounds, experiences and identities of your employees. This information is crucial for creating targeted initiatives that promote inclusion and address potential inequalities.

What kind of data?

Diversity data typically focuses on demographics such as race, ethnicity, gender, sexual orientation, age and disability status. Some companies may also collect data on veteran status or socioeconomic background.

Collecting diversity data

There are several ways to gather this information. Employee surveys, with explicit anonymity assurances, are a standard method. Optional sections on application forms can be used during the recruitment process. Focus groups or open forums can also provide valuable insights.

What to remember

When collecting diversity data, remember that you’re asking employees to share personal and sensitive information. Here are some tips on navigating the process with compassion and understanding:

  • Clearly explain why you’re collecting data and how it will be used.

  • Maintain anonymity. Data should not be identifiable to specific individuals.

  • Respect employee privacy. Participation should always be voluntary.

Collecting and analyzing diversity data gives you a valuable understanding of your workforce. This empowers you to create a more inclusive work environment where everyone feels valued and can thrive.

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